Millet TV 4A was released. Content competition ended with artificial intelligence.

Two months ago, Xiaomi released three new products at CES 2017. Xiaomi TV 4 is one of them. Therefore, when Lei Feng.com received an invitation letter from Xiaomi Television's spring 2017 new product launch, the first reaction was, “This is the export to the domestic market.” This is not the case. On March 21, Wang Chuan, head of Xiaomi TV, personally staged a series of new products - Xiaomi 4A. Mainly "high cost". Since it is a series of new products, of course, there is more than one. Millet TV 4A covers four models including 43 inches, 49 inches, 55 inches and 65 inches. In terms of configuration, Xiaomi TV 4A is equipped with an Amlogic T962 4-core 64-bit processor, 802.11ac dual-band WiFi, and Bluetooth 4.2; the standard version is 2GB+8GB, and the upgraded version is 2GB+32GB. In addition, 43-inch and 49-inch models use full-HD screens (1080p), and 55-inch and 65-inch models use 4K screens. In terms of selling price, Xiaomi TV's 4A 43-inch, 49-inch, 55-inch, 65-inch standard edition is priced at 2,099 yuan, 2,599 yuan, 3199 yuan and 5,699 yuan respectively; 49-inch, 55-inch, 65-inch artificial intelligence voice edition is priced It is 2899 yuan, 3599 yuan, 6199 yuan respectively. The standard version of 43 inches, 49 inches and 55 inches will be sold at 10:00 on March 23 at Xiaomi Mall, Xiaomi House, Tmall Electric City, Jingdong Mall and Suning Tesco. Seeing here, I believe many people will have two problems. First, compared with the previous millet TV, where is the “high cost performance”? The answer is visible. Xiaomi TV 4A has no metal frame and the process cost is lower. The money is spent in a place that is not visible but more real. Second, what exactly is artificial intelligence voice edition? From the configuration point of view, it seems that only the memory combination is different. In fact, Xiaomi TV cooperated with the thin words RSVP, Triangle Beast and Sogou and integrated voice assistant on the TV. The user can use Bluetooth to control the voice remote control or the mobile phone app to use voice to achieve keyword search, popularity ranking, open application games, query weather calendar, multiple rounds of dialogues, control television, film titles, star search, movie and television encyclopedia. Intelligent error correction and other functions. Wang Chuan’s demonstration of voice search at the scene is undoubtedly the climax of the entire conference. From this perspective, it can be seen that people are looking forward to smart TV integrated voice. However, before placing an order, there are two things that must be mentioned: First, Xiaomi Bluetooth touch voice remote control requires consumers to purchase another, priced at 99 yuan; Second, Wang Chuan also said that they are currently only in the voice technology A small step has been made and the experience is not yet mature. Probably the meaning of buyers show and seller show. Even more surprising is the fact that the entire press conference took less than one and a half hours, and Wang Chuan did not mention the “content”. As we all know, almost every Internet TV company will use its various calculation methods to prove that its content is the most when opening new product conferences. For this reason, even at the same time, they have even invited the notary office to be notarized. This somewhat comical dispute is actually understandable. American marketing guru Philip Kotler once said that customers don’t buy drill bits, but holes in the walls. For Internet TV, video content is undoubtedly the hole. The former wants to sell well, and the latter cannot afford to lose. However, the contents of the contention does not seem to be the end, small whale TV CEO Li Huaiyu told Xiao Bian, the competition of Internet TV is only a partial war in the entire video field. In other words, content competition has reached a delicate balance. Nowadays, radicals such as LeTV have to give up some exclusive copyrights. Wang Chuan, as one of the directors of iQIYI, naturally understands the depth of this drowning better than others. His choice of “without mention of words” undoubtedly confirms the content. The marginal benefit of increasing the input is declining, and if Internet TV wants to break through, it must put its strength elsewhere, such as artificial intelligence. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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