Recently, following the launch of Apple's HomePod, domestic smart speaker products have proliferated, with the term "Artificial Intelligence," or AI, frequently appearing alongside them. While artificial intelligence isn't a new concept, its commercial application predates recent times. At present, consumer-level artificial intelligence often manifests in the form of smart speakers. From Amazon Echo in 2014 to Google Home in 2016, major foreign tech giants have successfully transitioned smart speakers from concept to reality.
At present, companies producing smart speakers in China range from startups to tech giants. However, regardless of personal experiences or media reviews, the current state of smart speakers requires improvement in fundamental voice interaction and functional applications. The ideal of artificial intelligence is lofty, but the reality of smart speakers remains limited. Just how great is the gap between the two? Let’s explore.
Ideally, smart speakers should understand your words and respond promptly.
In reality, despite continuous advancements in Chinese speech input and recognition technologies, not all questions can be comprehended and answered when interacting with smart speakers. Particularly when asking complex or lengthy sentences, current smart speakers often fail to provide satisfactory responses. Users must adjust their questioning methods to help the smart speaker grasp their intent. Moreover, compared to the more fluent English replies offered by foreign smart speakers, most current Chinese-speaking smart speakers sound mechanical—reading rather than speaking naturally or emotionally.
Ideally, whether it’s a voice assistant on a mobile phone or multiple smart speakers, as long as the same account ID is linked, their information should be interoperable. For instance, in the future, when I use the Siri note on my iPhone in the afternoon to set a reminder for the 11 p.m. football match, the HomePod in the living room with the same Apple ID would remind me to watch the game. Alternatively, if my iPhone in the bedroom misses an incoming call, the HomePod in the living room could alert me and ask if I’d like to answer the call through the HomePod. —— This is just my optimistic vision for HomePod.
Reality tells us otherwise. Even when connected to the same ID, different devices remain largely independent. For example, a memo reminder on my phone won’t automatically sync with a smart speaker from the same brand and account. I would need to manually create the reminder on the smart speaker itself. Even if I own two smart speakers with the same ID in the same room, beyond sharing shopping information and some notes, they cannot simultaneously share reminders. These reminders are merely stored on individual devices, lacking synchronization or shared functionality across different devices, meaning multiple terminals operate independently.
Ideally, aside from helping me check the weather, artificial intelligence should serve as a smart household manager.
Reality shows that at present, most smart speakers exist as standalone entities, capable of interacting only with a few smart home appliances and communicating solely through verbal commands. Xiaomi recently released its own smart speaker products. In the official promotional video, the smart speaker responds to voice commands by controlling various smart home devices, including smart light bulbs, robotic vacuums, smart TVs, and even rice cookers (though users still need to add and wash the rice).
Xiaomi’s smart speakers are the most grounded products I’ve seen, even sparking an urge to purchase one. However, without a significant number of Xiaomi’s smart ecosystem products (our "Xiaomi Family Bucket"), this smart speaker is similar to others from different brands—capable only of talking. Then there’s the Mi Band, which dispels any notion of buying. Ultimately, I decided to persuade (you) that (Yao) who spent 89 yuan on Mi smart light bulbs to buy a Mi smart speaker to try it out.
Ideally, smart speakers should enhance people's quality of life and efficiency.
Reality suggests that at this stage, smart speakers mostly act as marketing tools for brand manufacturers and gateways for users. For example, smart speaker products from e-commerce platforms excel in shopping capabilities. Currently, different content and service providers dominate various sectors in the country. For instance, JD and Alibaba handle shopping, while BAT each control their respective resources. To create a smart speaker supporting both shopping and music playback, only one supplier can be chosen for either feature. Achieving full access support is nearly impossible due to exclusivity agreements.
When consumers select a smart speaker product, they are influenced not only by brand and functionality but also by differences in content and service providers. For example, if I usually shop on Platform A, I’ll prioritize smart speaker products compatible with Platform A’s shopping capabilities.
Currently, many domestic smart speaker products hit the market first, followed by open platforms allowing more features and services to integrate. It remains unclear how many manufacturers will actually participate. Consumers might end up paying for ideas that manufacturers haven’t fully optimized. It’s common practice to release products early to capture the market, then refine ideas later. By contrast, Apple’s HomePod launched its product in June and only went on sale at the end of the year. During the interim, developers were given time to adapt. When consumers finally received the product, both functionality and services were highly developed.
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