Hisense’s new products rank No. 4 in the best-selling list, and the laser TV market ushered in a full-blown explosion

According to the latest 22-week monitoring data released by Zhongyikang, the Hisense L5 series 80-inch 4K laser TV ranks fourth in the offline best-selling models. For the entire color TV industry, the time has come for the laser TV market to explode.

On May 17, when the World Cup in Russia is approaching, Hisense launched the new 80-inch 4K laser TV L5. The price of 19,999 yuan has greatly reduced the purchase threshold of laser TVs.

For a long time, the fundamental reason why laser TV is difficult to popularize is that the brightness is too low and the price is too high. The L5 laser TV launched by Hisense has solved these two major pain points at the same time, so the hot sales are not accidental.

When the two major pain points of technology and price are lifted, it will speed up the popularization of laser TVs and trigger the trend of upgrading Chinese home TVs. According to Zhongyikang's data, Hisense L5 series became a hot-selling product as soon as it went on the market. In the 21st week of 2018, Hisense L5 series 80-inch 4K laser TV entered the 22nd best-selling list. In week 22, Hisense L5 series advanced 18 places in one fell swoop, ranking No. 4 on the best-selling list, which fully proves the market’s recognition.

It is reported that when laser TVs and LCD TVs form a meeting point in terms of performance and price, with the help of the World Cup and major nodes, if the sales scale of laser TVs can be raised to a new level, it will be better for 65-inch high-end LCD TVs and 75-inch high-end LCD TVs. LCD TVs have a disruptive impact.

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