Since the beginning of this year, especially after entering September, domestic and foreign mobile phone manufacturers have released flagship products. Compared with previous years, only Apple and Samsung platforms have formed a huge contrast. This year, domestic mobile phones have made efforts in the mid-to-high-end market. Domestic brand mobile phones are gradually perfected with hardware work and perfect optimization of user experience. The frontal war between high-end and foreign mobile phone giants is on the verge.
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It is worthy of recognition that domestic mobile phone manufacturers have accumulated and precipitated in product R&D, manufacturing and communication technologies. At the same time, relying on in-depth cooperation with operators and relying on social channel vendors' strong channel expansion capabilities, domestic brand mobile phones have achieved in China. Great advantage. But on the other hand, the brand building of domestic mobile phone manufacturers still needs to be strengthened, and key components and core technologies are still missing, and these advantages and disadvantages are ultimately reflected in specific products.
3G to 4G transition
For the domestic 3G smart phone market and the coming of the 4G era, the popularity of 4G smart phones has made many smart phone manufacturers at home and abroad excited and worried. Because of the huge demand in the smart phone market in the future, the worry is that With the advent of the 4G era, competition among mobile phone manufacturers will become more intense, and it is not known whether the market will be reshuffled in the future.
With the gradual demise of Motorola, Nokia, Blackberry and HTC, domestic mobile phones have gradually realized that embracing the new technology, bravely innovating and changing, can be invincible in the fierce competition of smart phones. Taking the domestic mobile phone manufacturer Coolpad as an example, Coolpad not only takes the sensitivity of the domestic smart phone market to price, but also adopts a more flexible pricing strategy. At the same time, in the 3G smart phone control experience and the improvement of 4G smart phone multi-mode multi-band technology, Good performance.
Various types of intelligent terminals
In response to the ascendant wearable device, Coolpad launched the Daguan 4 flagship smartphone and Coolpad smart watch in time, becoming the first domestic mobile phone manufacturer to launch smart watches. At the same time, for the feedback and needs of users, Coolpad launched the Coolhub mobile phone peripherals. This product not only can be used as a mobile power source and Bluetooth speaker, but also provides blood pressure monitoring, weather warning and other functions.
In response to the evolution of smartphone form and function in the future, various mobile phone manufacturers have bet on wearable devices to extend the functions of smart phones. However, the status of smart phones as the hub of intelligent terminals has not been shaken. According to this, domestic mobile phone manufacturers such as Xiaomi, when launching a series of products such as smart TV and Xiaomi box, all use smart phones as their strategic center.
The domestic mobile phone manufacturer Coolpad is the guiding strategy of the company's future smart phones and related intelligent terminals. Insiders pointed out that the future of smart phones, indeed like a personal mobile cloud computing computer, or will integrate more voice recognition, big data and sensor functions. Because this represents the future direction of smart phones.
The application prospect of speech recognition technology
Voice recognition is represented by Google Google Now and Apple Siri, bringing the functions of smart phones into the era of human-computer interaction. Through voice recognition, mobile phone users have liberated their hands to a certain extent, and also let people see the future of artificial intelligence. Application prospects.
Baidu, Tencent and Sogou, which are also involved in this field, are also accelerating the pace of technological iteration. Similarly, as a domestic mobile phone manufacturer, we should pay close attention to the development of future voice search technology and improve the service of our products through cooperation with domestic Internet companies. Experience. At the same time, domestic mobile phone manufacturers can fully integrate more Chinese culture and features into speech recognition technology, and then integrate more resources on the content, and keep up with the development trend of speech recognition technology.
Perhaps at some point in the future, the interaction between people and smartphones will be mainly through speech recognition, just like people face-to-face conversations. Touch is limited to playing games or browsing the web. As long as the speech recognition technology can do things, it is handed over to the speech recognition software or chip to execute. Some people may say that controlling the mobile phone through consciousness is worthy of recognition, but at present, such technology is more difficult than speech recognition technology. Speech recognition technology will be the mainstream form of human-computer interaction for a long time now and in the future.
Smartphone or will become one of the cloud computing terminals
As the importance of cloud computing and big data becomes more and more prominent, future smartphones may become one of the most important terminal forms in cloud computing terminals. It is said that the smart phone is the most important cloud computing terminal in the future, not only because of its portability, but also based on factual speculation and imagination.
We know that the iPhone 5S is equipped with the latest A7 processor. In fact, this processor is not only twice as fast as the previous generation A6 processor. More importantly, the A7 processor has integrated more than 1 billion transistors. Intel's Core desktop processor Core i7-4770K is also 1.4 billion transistors. From the instruction set to the 64-bit architecture, the A7 processor is fully equipped with the features of a modern system-level processor.
After Apple released the A7 processor with the iPhone5S, Qualcomm also vowed to announce the upcoming 64-bit processor. Based on a more advanced instruction set and 64-bit architecture, it is the future direction of mobile terminals and software ecosystems, enabling smartphones to handle big data and as cloud computing terminals. As all the information will be provided based on various cloud platforms, such as communication business cloud, music service cloud, video service cloud, map information cloud, life cloud, shopping cloud, enterprise operation cloud, etc., because everything is in In the "cloud", our mobile terminal will carry more data calculation processing work.
With the introduction of a more powerful 64-bit processor with Apple A7 processors and future ARM-based processor manufacturers such as Qualcomm, and comparing Intel Core series processors, the future data processing and computing power of smartphones will be comparable to PCs. . In the future or replacing the PC, it will become a new and more important and convenient desktop processing center. This year, wearable devices, smart TVs, and driverless cars have gradually emerged, which has become the focus of attention. We can imagine the data processing and control centers of various smart terminal devices in the future.
Sensors make smartphones safer and smarter
The topic is back to Apple's flagship iPhone 5S. The iPhone 5S uses advanced and responsive fingerprint recognition technology. In fact, fingerprint recognition technology has been adopted in early thinkpad notebooks, and fingerprint recognition technology is based on sensor technology. .
Apple's new mobile phone uses fingerprint recognition and unlocking technology. On the one hand, fingerprint recognition technology is cheaper than other more advanced concepts and technologies, and the technology is very mature. On the other hand, it is also based on the fingerprint of human beings. Sex, future fingerprint recognition will be applied in the personal payment field. This not only ensures the security of the iPhone, but also secure payment through iphone and fingerprint recognition.
It is not limited to fingerprint recognition technology. It includes voice recognition technology, mobile phone gravity sensing function, automatic rotation of mobile phone screen, and even Google Google Now's function of sensing the user's geographical location and pushing news, catering, traffic, etc. Sensor technology is done. Future smartphones will truly become our right-handers, and some even suspect that as smartphones become more intelligent, artificial intelligence can be integrated through the phone’s voice technology, big data processing capabilities, cloud computing and sensors. Real implementation.
Perhaps we should consider the above technologies, but also consider the positive attitude of domestic mobile phone manufacturers in response to the above technologies and the trend of high integration based on future smart phones, and make long-term strategic planning, although our current technology and R & D strength is not as good as foreign manufacturers, but when you contact Big Brother, Motorola and Nokia, who would have thought that China Cool Alliance will have such a large market share now? Therefore, the journey of a thousand miles begins with a single step, for the head of China Cool Alliance. For domestic mobile phone manufacturers, there is still a long way to go.
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