There is a large number of pseudo-demands in the UAV market.

In the last month of 2016, the day of the Yihang Airlines drone which was in line with Dajiang was not very good. The problems such as layoffs, insufficient production capacity, chaotic management, and poor product quality emerged. At the same time, the drone market has been questioned as there is a large number of pseudo-demands, and the outlook for the industry is unimagined. In recent years, the development momentum of drones has been swift and violent. Yih-hang has risen under this background and has become one of the two startup companies in the domestic drone field. However, the longevity is not long. The performance of Yihang UAV is not satisfactory. According to public statistics, Yihang UAV was established in April 2014. Angels financing raised millions of RMB; in December of the same year, it completed a Series A financing of US$10 million; in August 2015, it completed a Series B financing of US$42 million. . However, the performance of Yihang UAV in the market did not extend to the good fortune of the capital market. The slow pace of the launch of the product drastically lags behind that of Dajiang, and the news that the “Yihang Hang 184” product has been skipped. In addition, 70 lay-offs were announced in the near future, which is undoubtedly a deterrent to start-ups. Similarly, the GoPro, which is difficult to meet in the sports camera field, has also lost ground in the field of drones. Its highly anticipated Karma drones were all recalled and fell out of the ranks. There is a large number of pseudo-demands in the UAV market. Even if the global drone market leads the world, it seems that behind the scenes is also a crisis. Because after the loss of freshness, the growth of the consumer-grade market is obviously weak, and the enterprise-level market has not yet been cultivated, and it is in a dilemma. Not only that, drone companies also generally face the problem of high product failure rates. Frequent "friers" have made its security controversial. According to statistics, more than 30 accidents occurred in Dajiang in June this year. The increase in the failure rate of drones can also be attributed to improper operation by consumers. Technology and after-sales service are the biggest hidden dangers for drone companies. Except that Dajiang has certain technological advantages, other companies have not accumulated enough. According to the “China UAV Industry Market Demand Forecast Analysis Report” provided by the Industry Research Institute, 99% of the manufacturers are only able to assemble and rarely have a technical basis. At the same time, the after-sales system is not perfect and the maintenance costs are high, which is also plagued by criticism. In addition, issues such as unmanned aerial vehicles flying “black fly”, “flying in the air”, illegal use of drones to commit crimes and other crimes are also a major problem facing the drone industry.
As a result, drones will be questioned for the existence of a large number of pseudo-needs. Once the enterprise-level market has not grown up, the drone industry will usher in a deadly blow, and it will eventually become a model toy enthusiast again. However, there is no need to be too pessimistic. Drones still have a lot of potential to be tapped. In the future, they can rely on miniaturization and low energy consumption to expand more markets and meet the needs of more scenarios.

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